A great photo used in the right place can powerfully communicate an idea while building an emotional connection between the viewer and that idea. A great photo in the wrong place can distract from the message and confuse your audience.

Great photos alone do not differentiate your firm. Your prospective clients expect to see great photos and your competitors have great photos.

During this interactive presentation:

-You’ll explore how to identify and create great photos by deconstructing how composition, light and storytelling work together in the most effective images.


-You’ll learn how to ask tough questions that will help you deconstruct those “great” images and make sure you are choosing images that will improve outcomes from email marketing, social media, newsletters, websites and proposals.

FREE for WORK members (including Friends of WORK!) and $10 at-the-door for Non-WORK Members. Help us keep the lights on and great programs coming your way!

Noon-1 PM in the WORK Library. Feel free to bring a bag lunch.

Bio: Curious. Obsessive. Passionate. Commercial photographer by day + father by night. For work, Tyler shoots architecture and people for local, national and international companies – and he shoots almost anything for fun. Combining a passion for the process of photography and his intense fascination with marketing, Tyler helps his clients tell stories to create strong connections with their people. When he’s not telling stories with his camera, Tyler spends as much time as he can with his wife and two boys. Together they love hiking, biking, backpacking, and building things – most recently a 16’ tall, two-story lighthouse and playhouse in the backyard.