Lunchtime Lesson: Creating Narrative Tension – Fri April 7th 2017

Lunchtime Lesson: Creating Narrative Tension – Fri April 7th 2017

You know you want to grab the reader’s attention from the first page, but how? How do writers create the narrative tension that keeps the reader turning pages? Critically acclaimed novelist and longtime book and magazine editor Amelia Beamer will talk about the craft of writing, both popular fiction and nonfiction, to help you hook […]

Lunchtime Lesson: Public Speaking for Women to Supercharge Their Business – Fri March 31st 2017

Lunchtime Lesson: Public Speaking for Women to Supercharge Their Business – Fri March 31st 2017

A woman entrepreneur who knows how to speak, knows how to make an offer that potential clients want to say yes to, and knows how to use her superpowers for good will always be successful. This interactive program is designed to remind women that they have massive value to bring and to show them simple […]

Professional Video Selfies – Film Your Video TONIGHT! – Mon April 17th 2017

Professional Video Selfies – Film Your Video TONIGHT! – Mon April 17th 2017

Record Your Own 30 Second Brand Video On Camera… TONIGHT! (Class limited to 4 people) Sit down and be coached and filmed by Vince Beeton (TV director and brand filmmaker). All you need is to do is write the script before the night and turn up ready to nail it. There will also be an […]

Crash Course: Professional Video Selfies – Essential Techniques & Technology – Mon April 3rd 2017

Crash Course: Professional Video Selfies – Essential Techniques & Technology – Mon April 3rd 2017

Learn to create professional video of yourself using your cell phone, DSLR or camcorder. Practice recording both spontaneous and pre-scripted content using an iPad & iPhone portaprompter. All of the equipment we use (e.g. microphones, lights, tripods) is affordable and enhances production value significantly. Aimed at the small/medium business owner or marketing pro who needs to tell […]

Crash Course: Professional Video Selfies – Video Blogs and Scripts – Mon April 10th 2017

Crash Course: Professional Video Selfies – Video Blogs and Scripts – Mon April 10th 2017

Writing vibrant verbal content is essential for keeping your audience’s attention and making your message heard. Visual metaphor and pithy personable prose, combined with clear structure, are essential techniques in scriptwriting that subtly differ from other forms of writing. So where do you begin and what belongs on the cutting room floor? Working with Vince Beeton (TV director and brand […]

Lunchtime Lesson: 4 Steps to Mastering Your Cash Flow So You Can Relax and Grow – Fri March 24th 2017

Lunchtime Lesson: 4 Steps to Mastering Your Cash Flow So You Can Relax and Grow – Fri March 24th 2017

Using everyday language, seasoned entrepreneur Heather Picard will explain the basics of a cash flow report and how it can be used to make important decisions for your business. She will provide tips on key elements like: How to collect money from clients sooner How to make sure you pay yourself How to set up […]

Lunchtime Lesson: Execute & Monitor a Profitable Online Advertising Plan – Fri March 17th 2017

Lunchtime Lesson: Execute & Monitor a Profitable Online Advertising Plan – Fri March 17th 2017

Online advertising differs from all other forms because you can precisely plan, track and measure who sees your ads, how many acted on your ads and how many took the action you wanted the advertising to get them to do. This informative presentation will cover: • The major players in online advertising and how they differ. […]

Lunchtime Lesson: A/B Testing for Your Work – Fri March 10th 2017

Lunchtime Lesson: A/B Testing for Your Work – Fri March 10th 2017

What the bleep is A/B Testing and why should it matter to me? Ever wish you could safely try out a new idea before going through all the work to execute it and risk seeing a tepid result? See how companies use A/B testing and its siblings to work smarter and never again be dependent […]

Lunchtime Lesson: Creative Blocks and Breakthroughs-Learn­ to Honor Your Struggle – Fri March 3rd 2017

Lunchtime Lesson: Creative Blocks and Breakthroughs-Learn­ to Honor Your Struggle – Fri March 3rd 2017

Whether in art or life, work projects or relationships on pause, creative blocks can shut you down. And yet, all blocks have a purpose. One is the idea that we need to learn to create from conflict – turning the very problem we are experiencing into a piece of the solution. From writer’s block, to tough decisions, […]

Lunchtime Lesson: Write Your Business Plan / Challenge Your Business Plan – Fri February 24th 2017

Lunchtime Lesson: Write Your Business Plan / Challenge Your Business Plan – Fri February 24th 2017

If you have the bug to start your own business but need help making sure that you are looking at your ideas objectively, join us. Startup savvy attorney Chris Borders will present tips for crafting a business plan that has a solid foundation and avoids common blind spots. In this lesson we will: Take a look at the […]