Lifestyle versus Exit Strategy – Coffee 12/4/12
Are you a Lifestyle Company or an Exit Strategy Company? That is the question being asked of coWORKer Jeffrey Ventrella as he investigates possible funding strategies for his current venture. I must admit, I needed a quick definition before jumping into the conversation. Here’s Wikipedia’s: A lifestyle business is a business that is set up and run […]
Tech Drinks Meetup Thursday Jan 3rd @ 6PM
We’ll be having a Tech Drinks Meetup in the Lounge @ 6PM on Thursday January 3rd… 🙂 Please check out our meetup page to let us know you are coming etc… Hope to see you here!
Giving Tuesday…
Giving Tuesday After all the hype around Black Friday, Cyber Monday and now even Grey Thursday it seems the spirit of the season might easily be taken over with shopping fever. Finally, someone has offered an alternative with the creation of Giving Tuesday. Another gimmick? Perhaps, but at least the sentiment is heading us in […]
Social Capital and Prestalgia
This week the conversation was kicked off by coWORKer Tom Harrison, our cartographer of hiking map fame. What started off as a question about an installation he’s planning for next year’s Burning Man turned into the larger question of how do we incorporate the utopic principles lived on the Playa into our daily lives. The […]
Talk of Happiness at Coffee Social
Hmm…interestingly I noticed that although our Coffee Social conversation this week seemed to revolve around the theme of ‘happiness’, my subsequent facebook posts http://www.facebook.com/WORKinPetaluma didn’t do a good job of reflecting it. Perhaps it’s because ‘happiness’ doesn’t come in the form of a fun little link. Or does it? Upon a quick search I found […]
Slow Money @ Coffee Social
Almost a whole different group of people today at Coffee Social but somehow the conversation paired nicely with last week’s. This time it was Scott Collier who inspired the discusion with his work in the Slow Money movement. www.slowmoney.org For most around the table this was a new concept but everyone seemed to latch on to it enthusiastically. […]
Petaluma Post Article

Most professionals have experienced the freedom that modern mobility can offer. A laptop, a high speed internet connection and a cell phone can allow so many of us to work almost anywhere. Often this turns into the dining room table or the local coffee shop. At first, this seems great. But eventually the downside sets […]
WORK (and Natasha) featured on the cover of the Bohemian!

By Leilani Clark It’s a bright morning in September, and WORK, a new coworking space in downtown Petaluma, bustles with members busy on projects and tasks. At one desk, a book editor combs through his latest batch of manuscripts. At a large white table nearby, an event planner maps out details for a client. Everybody […]
Expert Session, Thur Sept 13, 6PM: Search Engine Optimization 101
Thursday, 9/13 @ 6PM: Search Engine Optimization 101. Search engines have been around for ages, yet their algorithms are an ever moving target, with results that are critical to many businesses’ success or failure. Join Viktor Grant from Earthgrid, an expert in the field, this Thursday @ 6PM @ WORK and get a great introduction to […]
Expert Session, Wed Sept 19, 7PM: Using Your iPad @ Work
On Wednesday, September 19th local Apple experts, Jim Witous and Ben Kaufman from cafeMac will be hosting a free seminar called iPad @ Work. It will be held from 7:00 p.m. to 8:00 p.m. at WORK in Petaluma. Jim and Ben will show you how to streamline your daily business tasks with apps that eliminate […]