coWORKing Coffee Talk: Recording Your Life – Feb 25th 2014

How did ‘through’ get that silly ‘ough’? Is this what happens when you let thousands of years of design by committee create your language? I think it’s high time we clean up our spelling and get logical. ‘Thru’ works great for me! But would ‘spelling reform’ (as Wikipedia calls it) be worth it at this […]
Lunchtime Lesson: Intellectual Property- Trademarks, Copyrights and more! Fri March 7th 2014

Join us for a conversation with attorney Warren Dranit about the ins and outs of intellectual property including: An overview of the different kinds of intellectual property rights: trademarks, copyrights, patents and trade secrets. Details on clearing and registering a trademark (because every business has at least one trademark.) Warren will keep the conversation open and try to […]
Lunchtime Lesson: Creating Great Video for Your Biz- Fri Feb 28th @ Noon

Video is easier than ever to use and abuse, but more importantly, it is one of the most effective tools out there to position your brand in 60 seconds; compared to what could take over an hour to explain. A correctly pitched video doesn’t try and tell the whole story of your brand, it should create an emotional […]
coWORKing Coffee Talk: Owning Information – Feb 18th 2014

We live in the information age. But how do we value information? It’s more plentiful and accessible than ever. More careers are based on its creation, curation, and distribution. But it’s not tangible, it’s easily reproduced, and most people expect it to be free. So can information truly be owned? Talk on intellectual property – […]
coWORKing Coffee Talk: Being Your Own Brand- Feb 11th 2014

Are you an ‘Epicurean Brand Champion’ or a ‘Media Messagician’? Is your goal to ‘live well, do good, use less’ or ‘build your peace’? We’ve talked before about your story, now we wonder, what’s your brand? How you define yourself says a lot about who you are and who you want to be. WORK attracts […]
Lunchtime Lesson: The Entrepreneur’s Guide to Corporations and Contracts- Fri Feb 21st 2014

Come to this session to get two Petaluma lawyers’ perspectives on what you need to know to start and run a business. Daniel Raff will review business structures available to entrepreneurs (such as corporations and LLCs) and how these structures can be used to protect you from liability. Judith Delany will discuss the contracts you […]
coWORKing Coffee Talk: Scapegoat Dot Com- Jan 28th 2014

The writing’s on the wall. It’s plain to see. The company you work for, the project you’re on- it’s doomed to fail. No matter how hard you try, how many hours you put in, it’s just not gonna happen. What to do? Scapegoat dot com to the rescue! Scapegoat, Inc. will send in their finest […]
Lunchtime Lesson: Starting Fresh with WordPress- Fri Feb 14th 2014

Thinking about starting a new blog or business website? coWORKer Mike VanWinkle will teach us how to start setting up a new WordPress site. The advantages and limitations of WordPress How to get started- domain names, hosting, etc. Where to find good templates and what to look for Vocabulary defined- plugins, widgets, projects, pages, posts and […]
Go Local: Refer Local Mtg- Fri Feb 7th 12-1:30 PM

Refer Local Meetings are held in the WORK Library once per quarter. These structured networking opportunities enable GO LOCAL business members to give and receive quality referrals. Refer Local meetings are open to GO LOCAL business and organization members. Guests are welcome to attend a meeting to check it out and consider becoming a member. Bring […]
coWORKing Coffee Talk: The Fall of Technology?- Jan 21st 2014

Google ‘technology’ and you get 4.6 billion results! Try ‘social interaction’ and you get a measly 74 million. But the boots on the ground are telling a different story. Have you been to a good coffee shop lately? What is it that makes a latte whipped up by your local neighborhood barista worth $5 when […]